The 2nd day of the ninth PFDC Sunsilk Fashion Week’16 was held on March 11th, 2016. This season marks the fourteenth fashion week originated by PFDC with 8 weeks of prêt-à-porter and 5 of bridal fashion, and expresses PFDC’s commitment sustainability and discipline within the business of fashion and the facilitation of Pakistan’s retail industry. Indeed PSFW16 endeavors to define and present trends for 2016, focusing specifically on fashion for the regions' long hot summer months. The Day-2 of the fashion week featured prét-a-porter shows by Nomi Ansari, Ali Xeeshan Theater Studio, Sania Maskatiya, MAHGUL, Nickie Nina and Karma Pink.
The PFDC Sunsilk Fashion Week 2016 team comprises of HSY as the event producer and show choreographer with Nabila N Pro/NGENTs as official stylists, front stage management by Maheen Kardar Ali and the PIFD student team, backstage management by Product 021 and the PIFD student team, logistics by Brandlogics, event consultancy by Eleventh Experience, Digital Agency Pakka Papita, PFDC’s official spokesperson Kamiar Rokni, official red carpet host Rehan Babar, The PFDC Destination Man on the Scene RJ Khalid Malik, photography by Faisal Farooqui and the team at Dragonfly, Hum TV as official media partners, CityFM89 as the Official Radio Partners with all media management by Lotus Client Management & Public Relations.
Nickie Nina’s collection for PFDC Sunsilk Fashion Week was titled “FLECHAZO” (Love at first sight). Inspired by the rich culture of Spanish Metadora’s, their strength, agility combined with their femininity and beauty the collection featured luxe fabrics such as organza and raw silk fabrics used with a very slump and constructive cuts style along with Spanish inspired 3 dimensional embellishments. Based in a color palette of bright and pastel hues the key trends highlighted in the collection were a combination of relaxed tops with structured inners, palazzos and culottes of different lengths paired with wraps. Television personality Mira Sethi walked the ramp as the brand’s celebrity showstopper.